Client: Force Marketing
Deliverables: Logo and Theme design, Direct Mail, Point of Sale materials, Retargeting Banners, Web Banners, Email Design
While working with Force Marketing, I often designed new themed campaigns which the sales department pitched to clients for upcoming months.
This particular campaign focuses on "Autumn Savings" - ideal for a dealership that wants to create excitement in Autumn, but not to be confused with a "Thanksgiving" or "Black Friday" sale. These images with ghosted out cars is how the creative was presented to the client. On occasion I would mock it up with a particular OEM and dealership information to give the client an even better idea of what his marketing materials would look like if he chose this campaign.